Right to Win for Vietnamese Agriculture

Right to Win for Vietnamese Agriculture chronicles the experiences of Ms. Dang Huynh Uc My and the AgriS–Betrimex team on their journey to bring Vietnamese sugarcane and coconut products into global supply chains. In the book, the author shares how Vietnamese agriculture can achieve a “right to win” in the international marketplace by integrating ESG into strategy and operations, pursuing sustainable development, adopting high-tech innovation, and building strong brands. Drawing on more than half a century of operations at AgriS and Betrimex, the book distills practical lessons and proposes solutions to the challenges of international integration. Considered a book for everyone who values and cares about agriculture - from policymakers, business leaders, and investors to farmers, who remain at the heart of the industry’s development - Right to Win for Vietnamese Agriculture promises to deliver valuable knowledge and real-world experience, while providing actionable insights and inspiring Vietnam’s business community.